Rewind The Future Ethos

In the Public Service Announcement (PSA), “Rewind the Future,” produced by the Children's Healthcare of Atlanta, the organization’s presentation of pathos dramatically overshadows their less successful representations of ethos and logos concerning the topic of obesity. What if the epidemic of obesity had one simple solution which could be used right now to change the Western world? Pathos is most remarkably presented through the visual of the father trying to play with his son but, due to him being overweight he was unable. Ethos is mainly shown with the emotion-filled production quality which seamlessly ends with a call to action. Although logos is one of the weakest points made, it brings a captivating reality that feeding young kids junk food is causing an increased risk for obesity. The PSA, “Rewind the Future,” addresses the epidemic of obesity which is best showed through pathos rather than the less …show more content…
Although the PSA did not provide any concrete facts about childhood and adult obesity, it did express facts in a concealed way. It is a well-known fact that moderate exercise will lead to a healthier life, but unfortunately, during the man's childhood in the PSA, he did not exercise, despite his parent’s efforts. During the course of the PSA, numerous health problems slowly revealed themselves because of his obesity. There is no simpler way of showing cause and effect, overeating junk food causes weight gain. The problem with an unhealthy diet tends to start from the parents, as observed during the PSA when the mother fed her child French fries to stop him from crying. Obesity is not only because of the parents; fast food companies are dramatically increasing the problem of obesity by providing cheap and easy access to unhealthy