Case Study: The Sourcing Dilemma

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As Luke Brand, the Sourcing Strategist at Gourmet Avec Aimer (GAA) Inc. looked at his wristwatch, he realized it was 3:00 PM, and he had been looking at the attrition report for the quarter for quite a long-time. 13% attrition was a cause for concern especially for a company known as the employer of choice in the Restaurant industry.
As Luke looked at the numbers, his scheduler reminded him that his next meeting was with the strategic sourcing team.
The Sourcing Dilemma
Sourcing was done in a localized way at GAA, with restaurants doing the hiring, and the restaurant manager, along with the regional HRBP taking interviews.
Nathan, a Recruitment Manager said, “We’ve seen that attrition is a problem, and in my experience, Campus Hires tend to stick with a company
…show more content…
Marketing is in shambles!! We need to recruit two folks there. As Nathan pointed out, one of these two can be a fresh MBA graduate and the other an expert in the business. Also, the chief chef of Saket and Chanakyapuri have resigned”
Luke paused before continuing “Using Linked In premium account, Twitter and Facebook all comes for a price. Going to campus for hiring again is an expense and so is going for a recruitment agency. And do not forget the 70,000 rupees for the recruitment test subscription.”
Luke looked at Nathan and said “So, we have 8 lakh rupees to manage this entire spectrum. Nathan, I have given you the range of possibilities which can be tried out. The exact pricing details you will get from Finance!! ” (Refer Exhibit)
Peter added “But we also have a provision of engaging contract labour which will add to our cost advantage!! Means the money saved can to be used elsewhere “
Nathan nodded in agreement. He now had an idea of the steps he’d have to take.
Steven interrupted “Luke, giving Joining bonus to the new recruits can be a good idea too!! Increases

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