Saving money is always a good thing, especially when it comes to buying gifts for loved ones.” It's a very successful retail marketing gimmick, a US retail ploy invented in 1932 to get people to go shopping when their accounts were in the black. It’s been a great way for retailers to get people shopping early — the point being that the longer you can extend the shopping period, the more people will spend overall during that period." The goal of Black Friday is to attract customers by offering a few name brand products at a so-called discount. Then, once those “deals” run out, you're more likely to buy something else even if it's not on
