Rency Plaza Case Study Solution

Superior Essays
Register to read the introduction… This would have been an acceptable problem had the issue been addressed at the time of sale. Instead Hodgkins took the option of hoping that customers would not modify their condominiums much and would settle for the original designs. This was a curious choice for Hodgkins to have made because the target market for the condominiums was that of relatively wealthy couples who would either be looking for a second home, or to move back to the city and live in relative comfort. This segment of the market is traditionally extremely particular about details and so would be expected to make changes to the condominium in order that it is exactly as desired. This was an oversight on Hodgkins’ behalf that put the general contractor in a difficult position with regards to schedules and budgets. Each time major changes were required the process of designing these changes would take several weeks[3] so that quotes could be gathered and the price of the changes could be agreed upon. If the issue had been addressed earlier then a proper framework could have been set up with adequate and fixed deadlines that would cause little or no problems to the general contractor and allow the changes to be made before critical areas of the condominiums were constructed. This difference would also have prevented the majority of complaints from customers regarding delays and slow …show more content…
As project manager success of the project should be the first and main priority however even though possible solutions to the problems have been given, Hodgkins did not appear to have used, or be likely to use any of them in order to resolve the current issues associated with the project.
The Miller’s Dilemma

Hodgkins states that there are effectively five different options available that could be taken. The table below summarises these options and their advantages and disadvantages.

|Decision |Advantages |Disadvantages |
|Inform the Millers that it was |No extra costs for the general contractor |The Millers would be extremely dissatisfied |
|too late to make the required |Schedule for construction of the units would not be|If the changes were carried out after closing, the |
|changes |delayed |entire floor would have to be shut down

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