Reflection: Council On The Ageing Act (COTA)

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For nine years I have had responsibility for the communications, marketing and public relations and overarching engagement strategies for the programs I have managed. For the past four years this has been within the ACT Government, prior to this at Council on the Ageing ACT (COTA). COTA is a not-for-profit working to protect and promote the wellbeing, rights and interests of all older people in the ACT. As Manager of Community Education I trained and led a team of volunteers to deliver peer to peer workshops on behalf of beyondblue and the National Prescribing Service to promote good mental health and safe use of medicines to seniors across the Territory. My expertise in communications, marketing and engagement ensured that the key performance …show more content…
I consult and negotiate with other agencies on the Annual Business Plan to make certain the governments overall objectives are met, while ensuring that Healthier Work meets its own objectives. One of the reasons the Healthier Work service has been so successful is because I am able to lead the team to introduce new methods and adapt our delivery model to the requirements of the stakeholders. I ensure the Annual Business Plan remains a 'live' document to ensure the Service remains flexible to adapt to stakeholder …show more content…
When the Annual Business Plan was finalised for the 2013-14 year creating Healthier Work Day (HWD) to promote the Service had not occurred to me. I created a proposal and the Commissioner was keen for me to further develop and deliver the project. To support the Commissioner in his role, it was agreed that HWD would take place during National Work Safety Month. The pressure I had created to deliver HWD at the agreed time required me to readjust other work priorities for myself and the team. I created a photo competition as part of HWD with the tag line 'show us how you can be healthier at work'. I consulted with our stakeholders on their thoughts of the prize to be the winner’s photo on ACTION busses. This idea was well received and a key driver for people to enter the competition. I have delivered HWD annually since, the social media interactions, entrants and awareness of the day has increased each

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