Red Lobster In The Restaurant Industry

Decent Essays
The restaurant industry has always been an extremely lucrative business if strategize correctly which includes having a solid plan to withstand our ever changing world. Today, quite a few such as Darden Restaurant, Incorporated has a proven track record of being amongst the most successful restaurant companies. From starting out as a very small hometown mom and pop business in the late 1930’s to expanding into a super chain restaurant called Red Lobster in the late 1960’s. This vision came about when William Darden realized the need for people to dine at a nice sit down restaurant that wasn’t fast food. Two years later the Red Lobster was purchased by General Mill and making William Darden the founder of Red Lobster an executive at one of

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