• Home Page
  • Rainbow Candy Skittles Commercial Analysis

Rainbow Candy Skittles Commercial Analysis

Improved Essays
Show More
The commercial is promoting the rainbow candy Skittles as a candy that rocks featuring the rock legend Steven Tyler. Steven Tyler is dressed in a Hugh Hefner robe as he walks up to a portrait made of thousands of skittles. The portrait which is a self-portrait of him begins to sing Aerosmith’s song “Dream On.” After, the portrait begins to belt out a high note encouraged by Steven Tyler. The portrait breaks into a thousand pieces. The commercial ends with the phrase “Rock the Rainbow” and “Taste the Rainbow.”

This commercial captures the viewer’s attention because of the wacky persona that rock legend Steven Tyler brings to the American viewers as a hip rock star living in a fantasy world. The commercial intrigues the television viewer

Related Documents

  • Improved Essays

    Jib Fowles Advertising's Fifteen Basic Appeals
    • 973 Words
    • 4 Pages

    Jib Fowles Advertising's Fifteen Basic Appeals

    Our world relies on consumers to purchase products. Purchasing products is what keeps the country on its feet. As there are consumers, there are also producers. These producers sell their products by advertising to consumers. Furthermore, producers appeal to their consumers in these ads to make their products seem more enticing to buy.…

    • 973 Words
    • 4 Pages
    Improved Essays
    Read More
  • Improved Essays

    How To Write A Rhetorical Analysis Of M & M's Commercial
    • 496 Words
    • 2 Pages

    How To Write A Rhetorical Analysis Of M & M's Commercial

    Candy Man Is Cool Again M&M’s the colorful candies of red, yellow, orange,blue, green and brown candies that Americans has come to know ,and grown to love since 1941. M&Ms have just recently celebrated 75 long great year of make the delicious candy. To celebrate this grand occasion M&Ms has in listen the help of Zedd and Aloe Blacc to redo the old class timey song called the“Candyman”. This new M&M ad is about the red and yellow M&M trying to sit down in a recording studio trying to sing the” Candyman” song, but Zedd and Aloe Blacc over here the M&M’s horrible's sing and ask if the two M&M's could use a hand.…

    • 496 Words
    • 2 Pages
    Improved Essays
    Read More
  • Improved Essays

    Wells Fargo Learning Sign Language Analysis
    • 821 Words
    • 4 Pages

    Wells Fargo Learning Sign Language Analysis

    In the t.v. genre, commercials are created with the intended purpose of grabbing the audience’s attention and drawing focus to the product being advertised. Commercials can attract a person’s attention with a plethora of devices such as a catchy jingle, flashy pictures, and an upbeat intro with a memorable slogan ( i.e. “Shamwow!”). In Wells Fargo’s “Learning Sign Language” a lesbian couple is seen practicing sign-language, incorporating into their daily routines. The commercial wraps up with the couple being introduced to a young girl for the first time, and it turns out the young girl is being adopted by the women and she is deaf, validating why the moms-to-be were shown learning ASL.…

    • 821 Words
    • 4 Pages
    Improved Essays
    Read More
  • Decent Essays

    St. Jude Children's Research Hospital Commercial
    • 537 Words
    • 3 Pages

    St. Jude Children's Research Hospital Commercial

    The commercial offers a way for the audience to relate to the subject through commonly held emotions. By incorporating the hopes and wishes of the children, it allows the audience to experience the children’s dreams of a better…

    • 537 Words
    • 3 Pages
    Decent Essays
    Read More
  • Improved Essays

    A Rhetorical Analysis Of Budweiser's Lost Dog
    • 724 Words
    • 3 Pages

    A Rhetorical Analysis Of Budweiser's Lost Dog

    A man, in his upper twenties, looking around, is wearing a baseball cap with Budweiser's bright red logo on the front. Throughout the entire commercial there is constant subliminal type images of red everywhere: the dog's collar, the color of the barn, and even the red on the city walls. This captures the audience's attention for the Budweiser's main color and logo. Budweiser hopes that the viewer connects the color red to their product.…

    • 724 Words
    • 3 Pages
    Improved Essays
    Read More
  • Improved Essays

    Doritos Vs. Mtn Dew Ice
    • 1295 Words
    • 6 Pages

    Doritos Vs. Mtn Dew Ice

    As previously stated, the video starts with actor Peter Dinklage rapping to“Look at Me Now” by Chris Brown ft. Busta Rhymes. Not only does PepsiCo use Dinklage, and “Look at Me Now”, but they also have actor Morgan Freeman in the advertisement. During Morgan Freeman’s feature, he is representing Mountain Dew and rapping to “Get Ur Freak On” by Missy Elliot. The artists also make an appearance with the actor rapping their songs. These are examples of how the company appeals to ethos because they incorporate a well known actors, and well known song to further coax the audience into thinking about the product being sold.…

    • 1295 Words
    • 6 Pages
    Improved Essays
    Read More
  • Improved Essays

    Mean Joe Commercial
    • 1075 Words
    • 5 Pages

    Mean Joe Commercial

    This was a marketer’s dream when they make a commercial. Not only did it give Coca-Cola the attention they were seeking, it was able to completely change Greene’s career. In interviews, Greene stated that after the commercial aired, kids were no longer afraid to approach him, and that many people actually gave him a bottle of Coke upon meeting him. This commercial is a prime example of how one event or action can completely change one’s outlook on an image or another…

    • 1075 Words
    • 5 Pages
    Improved Essays
    Read More
  • Great Essays

    The Peace Little Girl (Daisy, And The Lyndon Johnson Campaign
    • 1304 Words
    • 6 Pages

    The Peace Little Girl (Daisy, And The Lyndon Johnson Campaign

    This commercial started out with a little girl pulling pedals off of a flower while counting to ten. Then the little girl looked up and the camera zooms in on her eye until the screen goes black and the camera then counts down from ten and you hear and see the sound and vision of an atomic bomb blowing up. After that it moves to President Johnson’s voice, high over the image, saying, “These are the stakes—to make a world in which all of God’s children can live, or go into the dark. We must either lover each other or we must die.”…

    • 1304 Words
    • 6 Pages
    Great Essays
    Read More
  • Improved Essays

    Kendal Jenner's Pepsi Commercial
    • 808 Words
    • 4 Pages

    Kendal Jenner's Pepsi Commercial

    The visuals of the commercial really sell the product by offering beautiful scenery, attractive actors, and cute animals. All of these visuals produce a wholesome…

    • 808 Words
    • 4 Pages
    Improved Essays
    Read More
  • Decent Essays

    Skittles And M S.: A Case Study
    • 68 Words
    • 1 Pages

    Skittles And M S.: A Case Study

    Some things that had worked was that the bottom paper didn't move. But if the paper had moved everything would have been shifted. Also, having the tripod on top of the desk was a positive thing because there was no issue that we would have moved it or not. Another thing that had worked was that most of the time it was focused on the Skittles and M&M'S.…

    • 68 Words
    • 1 Pages
    Decent Essays
    Read More
  • Decent Essays

    Sample Package Of 500 Skittles
    • 104 Words
    • 1 Pages

    Sample Package Of 500 Skittles

    We use a chi-square goodness of fitness test when we have one categorical variable from a single population, and wish to determine if the sample data is consistent with a hypothesized distribution. For an example, Skittles company claim that these candies are equally distributed among 5 colors. To test this theory we would randomly select a sample package of 500 Skittles. This candy comes in 5 different colors (purple,yellow,green,orange,and red). We determined that 135 were purple,122 were yellow,73 were green, 57 were orange, and 113 were red.…

    • 104 Words
    • 1 Pages
    Decent Essays
    Read More
  • Improved Essays

    Analysis Of Sprite's Obey Your Thirst
    • 686 Words
    • 3 Pages

    Analysis Of Sprite's Obey Your Thirst

    Sprite’s “Obey Your Thirst” advertisement centers the hand drawn faces of hip-hop legends Missy Elliot, 2Pac, and J. Cole above the tag “3 Legends; 16 Lyrics,” written in green. Beneath these legends faces are also three cans of Sprite with the musician’s lyrics written in bold letters across the cans. What interest me the most about this ad is the chosen people to represent this campaign, J Cole, Tupac, and Missy Elliot, are all leaders of the hip-hop community. The visuals are amazing and makes the art style, not the product, the focus of the ad. The green helps make this image seem peaceful and calm, which might have been a goal for Sprite to help market their products.…

    • 686 Words
    • 3 Pages
    Improved Essays
    Read More
  • Great Essays

    Commercial Analysis: Maddie Is A Heartwarming Commercial
    • 1960 Words
    • 8 Pages

    Commercial Analysis: Maddie Is A Heartwarming Commercial

    “Maddie” is a heartwarming commercial produced by Chevy Automotives in 2014, that takes us on a journey with the two main characters: a woman and her golden retriever, Maddie. With a soft, mournful piano ballad playing in the background, we observe as a woman, in her late twenties, stands beside an aged golden retriever, smiling sadly, and pets the frail creature. We witness an intimate moment between her and Maddie, as the dog lays calmly in the veterinarian’s office. Smoothly changing scenesthe ad takes us to a sunny, bright day, where we see the woman relaxing on the couch with a warm drink and savoring the time spent cuddling with her dog. Furthermore, we watch another special moment unfold between the woman and her dog as the scene transitions…

    • 1960 Words
    • 8 Pages
    Great Essays
    Read More
  • Improved Essays

    Coca Cola Brotherly Love Analysis
    • 1034 Words
    • 5 Pages

    Coca Cola Brotherly Love Analysis

    The song of choice was “Hey Brother” to enforce that family feeling and show the “Brotherly Love.” The music is played throughout the commercial starting off slow and hitting the high point of the song at the climax of the commercial to get to a person’s ethos and pathos. The precise point the company climaxes the scene on the screen and the music being played is at the exact spot they are to get the most powerful, emotional feelings they can out of a person. The songs lyrics talk about there being nothing they wouldn 't do for their brother and that is what is seen in the commercial. When the commercial nears the end and it is perceived as the younger of the two brothers is going to be robbed of his coke; the older brother comes in and risk having to fight three kids or doing anything for his brother to get his Coke back.…

    • 1034 Words
    • 5 Pages
    Improved Essays
    Read More
  • Improved Essays

    Dylan's Candy Bar Built An Incredible Brand Analysis
    • 831 Words
    • 4 Pages

    Dylan's Candy Bar Built An Incredible Brand Analysis

    “’… it was never intended to be just a candy store.’” is Dylan Lauren’s blown-up quote that the takes up nearly a half a page to grab the reader’s attention to what this article is really about. Written by J.J. McCorvey “How the Founder of Dylan’s Candy Bar Built an Irresistible Brand” was published June 17, 2017 in Entrepreneurs. The article is a profile of Dylan Lauren and her candy store, Dylan’s Candy Bar, of which she is the founder and CEO. It describes how she has grown her over-the-top Manhattan candy store into a successful brand over the past 16 years.…

    • 831 Words
    • 4 Pages
    Improved Essays
    Read More

Related Topics

Ready To Get Started?
Discover
Company
Follow
©2024 Cram.com
Privacy Policy |  About Ads |  Site Map |  Advertise  | 
  • Cookie Settings