Have you ever wondered why it is so hard for women to be big business owners but it is not the same for men? Living as a citizen of the United States I discovered that I have an overwhelming desire for children’s fashion. Being as a mother of two boys I’ve also noticed the slight struggle parents have to go through while trying to find clothes for their children. As time goes by, this struggle compelled me to think, “what if I had my own company, would I be doing the same thing?” I was constantly being inspired by a female celebrity who opened up my eyes to a bigger world. And from there on the desire evolved into a dream. A dream that will be taken very seriously in trying to bring it to life. As for the struggles that parents are facing,
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However, being inspired over the years by an outstanding female has changed my whole point of view about my dream. This outstanding woman is Queen Latifah. What many people don’t know about Queen is that other than being an actress, singer, and a rapper, she’s also an entrepreneur. She debuted her own clothing line called the Queen Collection on the Home Shopping Network (HSN) in August 2011. The only difference between what Queen did and what I want to do is that she ventured in the female part of the Industry which is not what I am going to be doing. This is because of my two sons and also because it will be more profitable to venture in the boys (tweens) part of the industry. Research from “The Network Journal” online showed an article called “The Queen Collection” by Ann Brown which described how Queen did a similar expansion of sizes in her clothing for everyone; which is what I want to do for tweens. “The clothes will have a large range of sizes, from 2 to 24.” (The Queen, para.3). She also made affordability one of her top priorities for her clothes, same as I want do. "Queen Latifah’s top priority in designing the collection was to be able to create stylish, comfortable and affordable designs for every woman.” (The Queen, para. …show more content…
The plan after the review is quite simple. If the review is good, then I will open more stores and promote the company by advertising in order to attract a wider variety of people. As to the second step of the company, is to maintain what we produce to the customers in order to keep them loyal to the company. The aim after those two steps have been accomplished is the most difficult one of all the steps. This is the step to go global. A book called the “Business Transformation” by Aiman Zeid and Jim Davis is being used as a guide to achieving this last step. This book describes ways in which a business can move forward and also steps to take in doing so. “What we have learned so far: As organizations move through each level they increase their opportunities to drive down costs, increase revenue, and improve the bottom line.” (Zeid, p.86). However, if the review is bad, then I will have to go back to the drawing board and come up with new plans and ideas that will guide me in reaching to a global level with my
However, being inspired over the years by an outstanding female has changed my whole point of view about my dream. This outstanding woman is Queen Latifah. What many people don’t know about Queen is that other than being an actress, singer, and a rapper, she’s also an entrepreneur. She debuted her own clothing line called the Queen Collection on the Home Shopping Network (HSN) in August 2011. The only difference between what Queen did and what I want to do is that she ventured in the female part of the Industry which is not what I am going to be doing. This is because of my two sons and also because it will be more profitable to venture in the boys (tweens) part of the industry. Research from “The Network Journal” online showed an article called “The Queen Collection” by Ann Brown which described how Queen did a similar expansion of sizes in her clothing for everyone; which is what I want to do for tweens. “The clothes will have a large range of sizes, from 2 to 24.” (The Queen, para.3). She also made affordability one of her top priorities for her clothes, same as I want do. "Queen Latifah’s top priority in designing the collection was to be able to create stylish, comfortable and affordable designs for every woman.” (The Queen, para. …show more content…
The plan after the review is quite simple. If the review is good, then I will open more stores and promote the company by advertising in order to attract a wider variety of people. As to the second step of the company, is to maintain what we produce to the customers in order to keep them loyal to the company. The aim after those two steps have been accomplished is the most difficult one of all the steps. This is the step to go global. A book called the “Business Transformation” by Aiman Zeid and Jim Davis is being used as a guide to achieving this last step. This book describes ways in which a business can move forward and also steps to take in doing so. “What we have learned so far: As organizations move through each level they increase their opportunities to drive down costs, increase revenue, and improve the bottom line.” (Zeid, p.86). However, if the review is bad, then I will have to go back to the drawing board and come up with new plans and ideas that will guide me in reaching to a global level with my