Qualitative research methods are useful avenues for seeking participation and engagement by members of the community who will receive the preventive intervention. Community engagement and participation are important because they ensure preventive interventions make sense or resonate with community members. Additionally, community engagement can provide the community with ownership of the project and contribute to the community’s capacity to deal with the problems that affect its health. Interventions are likely to be more successful if they “make sense” conceptually and do not just belong to the intervention team (Gittelsohn, 2016).
Qualitative research methods facilitate community engagement and participation by involving stakeholders from the community in developing and evaluating the intervention. Qualitative methods, such as focus group discussions and key informant interviews, generate opportunities for stakeholders to provide intervention planners with critical information (Gittelsohn, 2016; Ialongo & Rebok, 2016). Focus group discussions and key informant …show more content…
These methods assist the intervention team in determining whether: community members are aware of the intervention; the intervention is being well-received among those who are aware or participating in it; the intervention is well-organized; the intervention is in compliance with legal or institutional standards; etc. (CDC, 2011). The answers to these and many other questions that can be answered qualitatively serve two goals: (1) to determine whether the integrity and delivery of the intervention is at a sufficient level to have the intended short- and medium-term outcomes or influences; and (2) to facilitate a long-term impact evaluation, which also depends heavily on effective implementation (Rossi et al.,
Qualitative research methods facilitate community engagement and participation by involving stakeholders from the community in developing and evaluating the intervention. Qualitative methods, such as focus group discussions and key informant interviews, generate opportunities for stakeholders to provide intervention planners with critical information (Gittelsohn, 2016; Ialongo & Rebok, 2016). Focus group discussions and key informant …show more content…
These methods assist the intervention team in determining whether: community members are aware of the intervention; the intervention is being well-received among those who are aware or participating in it; the intervention is well-organized; the intervention is in compliance with legal or institutional standards; etc. (CDC, 2011). The answers to these and many other questions that can be answered qualitatively serve two goals: (1) to determine whether the integrity and delivery of the intervention is at a sufficient level to have the intended short- and medium-term outcomes or influences; and (2) to facilitate a long-term impact evaluation, which also depends heavily on effective implementation (Rossi et al.,