Pure land Buddhism offers a path to enlightenment for those who are unable to endure long rituals or meditation, so they rather wish to be reborn into “the pure land” where enlightenment is easier to accomplish. By doing so the recite the name of Amitabha Buddha, which does not help them into the pure land but rather expresses their gratitude towards Buddha. Amitabha means immeasurable light but he is also known as Amitayus meaning immeasurable life. This is significant within the religion because those who believe in pure land Buddhism also believe that this form of Buddha will have mercy on them and deliver them to a better life. Faith in Amitabha Buddha is not the accomplishment of the believer but is rather a gift from Amitabha
