Public Opinion Case Study

Superior Essays
Question 3
a) Public opinion is as important as the goals of any public organization due to the influence it has on managers and their abilities to deliver. Public opinion can either be positive or negative, but the managers have control over what type of opinion he/she creates about his/ her organization in the eyes of the public. Public opinion may have formal or informal authority that allows it to exert such influence.
Formally, a public manager would seek a public opinion through a poll or customer survey. Such an exercise, in effect, is an acknowledgement of the influence that public opinion has on his organization. For example, if the CEO of New City MTA orders a survey about customer service satisfaction to be conducted, he/she is
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These entities are the source of authority for their respective managers. And the groups are also knowledgeable about their rights. Any unsatisfied entity can seek redress from the appropriate agencies responsible for the entity whose work fall below standard. Every public manager or political office holder can be removed from office by angry interest groups, clients or constituents. We see, for example, in the U.S. legislators voting along certain lines under pressure from their …show more content…
The public manager is often faced with competition from rival agencies and at other levels of government. The politics involved in getting your demands across as a manager can be nerve-racking.
There are fierce competitions among managers from departmental levels to agency levels for scarce resources which require a lot of politicking, and it takes a politically competent public manager to stay in the competition. The other side of the competition is that it makes the public manager give off his/her best; it sharpens his/her competence.

h) The public policy process is a multi-stage cycle that includes problem identification, agenda setting, policy making, budgeting, implementation, and evaluation. Problem identification engages public or elite opinion. Elite opinion is generated by think tanks, media, interest groups or the

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