Psybrum Rhetorical Analysis

Throughout the persuasive approaches of the Psybrums, a common ground is established in terms of rhetorical situation. The exigence is that in social situations, people have to keep their volume down while calling on the phones using headphones or earpods. Additionally, they have to deal with minor inconveniences including reaching down to one’s phone to play music or texting long paragraphs with their fingers. The targeted audience are young adults ranging from the ages of 15-25. The Psybrums appeal to both genders; however, it probably appeals mostly to men considering that men are more informed about technology. The purpose is that the Psybrums help bring an innovative twist to the headphones. The Psybrums allow for people to communicate between each other which aids the …show more content…
His presence indicates that if a celebrity is endorsing Psybrums, then they must be highly valuable. Additionally, an endorsement from a NBA player is important to the target audience of young adults considering that they are of the age to look up to and idolize certain celebrities, encouraging them to but the product. In addition, the presentation support from psychologists and engineers which reveals that ESP Tech. Corps. values strong endorsements considering that psychologists and engineers are highly held professions that many people revere. By incorporating all the testimonies, the Psybrums presentation was able to indicate that it has plenty of credibility since credibility includes how very important people see the product. Therefore, that thinks that he or she is the only one considering to buy the product will know that there are, in fact, others that desire it as well. Next, logos was used in the lines of statistics and science, although there are subtle examples of it in terms of reasoning. To demonstrate, the statistics that were depicted picture that Psybrums are beneficial to its consumers or