Promoting Culture Th Davila Analysis

The media is one of the main resources people have around the world to understand better what is happening and many people make assumptions about other people by what they see in the media. Davila argues in her book the different ways media are constructed to gain customers and how people might be represented in the media. Davila gave examples of how companies might be trying to advertise a product by stereotyping a culture or how the group of people look that they want to target. In the introduction of her book Davila starts with a quote from a Hispanic figure in the Hollywood world. Davila starts with the quote because she wants to let know the audience, she is proud of her roots and she agrees with Banderas words. Davila also talks about the Hispanics in the media and how they look like, who they are and how they are representing the Hispanic community around the world. We are living in the era where money is the main reason why society judges other.

In chapter one, the title made me think about how people think everyone that is brown is Hispanic and knows the culture and traditions. It’s about how Hispanics are trying or tried to shape what Latin Americans is and how we are all connected. Everyone is different and in the beginning of the time. …show more content…
I remember when my mom used to buy Avon and Davila mentions Avon in her book and how the producers had a believe that the women only wanted their feeling fulfilled and had no reason “They need to be engaged, not solely informed” my mother bought makeup and other feminine products to look good and the people that went to our house had magazines that the women looked like professionals and from good socioeconomic status. The companies gives a message to the person buying the