Wal-Mart Movie Poster Analysis

Americans all over the nation have become far too accustomed to the big blue corporate stores; know as Wal-Mart, they are incapable of seeing the damage caused by the corporate Wal-Mart, which ultimately impacts all social classes. Thus, many citizens are incapable of surviving without one-stop stores like Wal-Mart. This is a big issue because Wal-Mart is the main good-provider in the U.S. This movie poster effectively utilizes imagery by using pathos to portray Wal-Mart as the middle class destroyer. It is evident by looking at the poster that Wal-Mart corporations affect communities by placing a dark blanket over them, which suffocates citizens economically. The effectiveness of the poster relies solely on the use of imagery by the use …show more content…
The individuals in charge of Wal-Mart therefore do not care for how the middle class living in the suburbs is impacted. As a result, it is evident in the poster that people are running for their lives to save themselves from the attack of the “Wal-Martzilla”. This signifies that many people may be fleeing the city and moving to others, especially those who have family owned businesses as a way to keep their families lives stable economically. In addition, the numbers located at the bottom of the poster alludes to the movie Godzilla. This emphasizes that the Wal-Mart is as destructive as Godzilla because they are careless, selfish and careless for what or who surrounds …show more content…
These corporate stores may seem very convenient especially because they are one-stop stores, meaning that they specialize instead they carry numerous products. What is often ignored is how it negatively impacts the middle class, which ultimately impacts the other classes in society either negatively or positively because the higher class can end up having all of the nation’s wealth on their hands and the poor ends up with the smallest portion. The author of this poster effectively utilizes imagery by using pathos in this poster to emphasize that Wal-Mart is the middle class destroyer. In addition, the images used by the author to convey his message affect the