Portrayal of Black Women in Media Essay

1631 Words Apr 22nd, 2012 7 Pages
The Portrayal of African-American Women in Media
The stereotypical misrepresentations of African-American women and men in popular culture have influenced societal views of Blacks for centuries. The typical stereotypes about Black women range from the smiling, a sexual and often obese Mammy to the promiscuous Jezebel who lures men with her sexual charms. However, the loud, smart mouthed, neck-rolling Black welfare mother is the popular image on reality television. These images portrayed in media and popular culture create powerful ideology about race and gender, which affects daily experiences of Black women in America. With few healthy relationships portrayed in the media, Black women are left to make decisions based on the options
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Around 10 years ago, every video you came across had a light skinned girl as the lead video girl. These light skinned girls were dressed the best, nice make up and they were good to go. These videos made the average light skinned girl look like a Spanish, Asian, or white female and that took the fantasy of some black man’s sexual desire toward a white girl and placed all into their light skinned dream. These visual images forced guys all around, to believe that every light skinned girl was pretty with long hair. The music industry feels that people want to see light skinned girls with long hair singing love songs. Destiny Child's group member Kelly Rowland is a very attractive dark skinned female, but doesn’t get a lot of attention because Beyonce' is the light skinned one, therefore deemed the prettier, more talented, money cow.
African-American women portrayed in music has gotten a lot better recently but they still have obstacles to overcome. Female artists such as Beyonce and Alicia Keys have been noted as prominent

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