Portakal Technology is founded in 2003, it has own strategy to survive in the market. Our investigations show that the company mainly focuses on four main core competencies; rarity, causal ambiguity, complexity and culture. When they try to managing their resources, they also striving for stabilize their well managed customer relationships.
In technical way, they mainly focus on operating systems and full stock development with continuous integration. Their highly-customized engineer and rare-found projects give the company a durable reputation. Even though this projects are non sustainable, they get the contacts for the next ones. At least once a year, these contacts want independent performance review from the company. …show more content…
Company mainly reduce them. When they realize that they monopolize the core competencies, they choose few of them to adapt and develop in the uncertain environment. This method concludes with more profitable results. Most of the companies choose to economize their earnings with not spending it. However, for Portakal Technology, economizing does not meaning saving money but spending on what you are good on it. Creating too many core competencies with earnings finally ends up with failure in many companies.
One other method they use is organizing the project team based on their core competences and always manage the known projects with partners. If they are not planning to work on disruptive technology, they mostly involve in the projects with partners. This reduce the risk of failure in project. But in disruptive ones, partners are the weak points because they mostly block the research and development part of the projects.
Beside these, company is also careful about their different sources; product/service, quality and R&D. Company mostly take disruptive projects with highly customized engineering which brings company the success and with these products and services, they increase the quality over the