Pop Art Research Paper

Influence of Pop Art in Graphic Design Graphic Design during the mid 1950s and early 1960s focused on mass production, celebrities, and the expanding advertising industry of television, radio and print media. This emerging visual art movement became known quickly as Pop Art. “Pop Art was inspired by mass consumerism and popular culture. Its roots can be traced back to the late fifties, but it wasn’t until the following decade that it achieved the status of a design style (“Raimes”).” It rejected Modernism, and openly questioned the precepts of good design. Pop Art is popularly recognized by its bright, flashy, and bold colors. The designers in this genre were looking to bring ironic and critical response to mass media. Humor was added to design, along with elements of painting, sculpture, collage and even street art. Pop Art brought back more of an abstract style, but became less …show more content…
Labeling that contained retail items were used for inspiration, an example being Warhol’s Campbell’s Tomato Box of the Brillo Soap Box sculpture. Art in England in the 1950s and America in the 1960s primarily was chaos of advertisements, consumption, television, comics, and fashion. Pop Art has reinvented itself more than ever, so much that it is still appreciated today. It is more than a statement and is hard to ignore. It can be said that it was aimed toward a generation and culture. Pop Art has not only made a difference in the art field, but in the Graphic Design field and has been said in Graphic Communications Today that, “Pop art was a bristled reaction against abstract expressionism. Ironically, Pop Art not only affected graphic design, it actually borrowed from it (“Ryan”).” The difference between fine art and graphic design blur a bit in the Pop Art movement. The message was often about modern design on one side of the spectrum and mass production on the other