Planning In Today's Business Environment Analysis

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Planning The Merriam-Webster dictionary defines planning as “the act or process of making or carrying out plans; specifically: the establishment of goals, policies, and procedures for a social or economic unit”. Businesses rely on planning as a road map to guide their current actions and their steps for the future. With the growth of companies both domestic and internationally, increased complexity requiring coordination and knowledge transfer, cannot be accomplished without planning. Daft (2016) reports that 70 percent of international companies believe that “planning, scheduling, and control” in order to “provide enterprise leadership” is the main function of corporate headquarters (p. 240).
Planning in Today’s Business Environment Two
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An organization’s domain encompasses its market, products, and services in its selected field of pursuit. Therefore, a change of domain could include items such as raw materials, suppliers, customers, technology of production and competition to name a few (Daft, 2016).
Domain Change in Recent News One company making recent news regarding a proposed change in its domain is Chipotle Mexican Grill. Still recovering from decreased sales and stock prices after its 2015 food borne illness debacle, Chipotle, in search of changes to its core product line, is getting in the burger business (Bowman, 2016). Chipotle is best known for its Mexican food, served with fresh ingredients, with assembly line style preparation. As an indication of its seriousness, according to Bowman (2016), Chipotle has filed a trademark application reserving the name “Better Burger”.
Transnational Model of
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For perspective, the structure of the transnational corporation is actually a conglomerate of learning organizations under the same corporate umbrella. Both forms of organizational structure rely on flexibility and adaptability, with an environment designed for innovation. Daft (2016), explains that transnational companies recognize each unit as a source of knowledge and capability, with the ability of making decisions that can “shape the company from the bottom up” (p. 245), which also parallels a learning

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