. It is best used for promoting traffic to a brand, sales and infographics through visual conent that links back to the brand website. Currently there are 40 million users of Pinterest (Munoz-Tayras, 2015). Pinterest appeal to millennial’s who see it as an opportunity to share ideas and interact with other.
Social and Behavioral Science of Pinterest Peer-to-Peer Support through social networking is gaining momentum as a engagement strategy instead of face-to-face support. While BMTinfonet maintains a help-line and a Caring Connections support teams millennial’s who make up 25% of the population …show more content…
Moving forward as the site progresses and the white space increases to maximize user readability, culturally diverse iames will be added to the site to engage readers (usability.gov, 2016) The downside is that images from desktop computers cannot be sent to Instagram. Although Instagram is relatively easy to use and will take less time to keep up with than Pinterest, it still will take up someone’s time at BMTInfoNet. The bottom line: BMTinfonet will need to decide its focus. If the goal is to generate website traffic and more sales go with Pinterest. If the goal is to increase engagement with the patients and their families to grow awareness about BMTInfoNet, Instagram would be a good choice. BMTinfonet will need to make a concerted effort to have sustainable and continued presence on social media. Using analytics they will need to reflect on its experiences through reports and summaries of engagement. A cohesive social media strategy between platforms will be needed so that already thin resources are put to good use. Another important goal for BMTinfonet was to provide relevant and reliable information on health policy and …show more content…
The previous directory listed organization, but did not provide details about their purpose. Initially the organizations were listed alphabetically, but was reformatted to be listed by topic and then alphabetically within that topic. BMTinfonet is ethical and transparent in indicating who their sponsors are that supports them, but a notation was added at the beginning to statement that the list was not meant to be all- inclusive. It was important that as an intern that I relay to the BMTinfonet team that research indicates that the topics let should be bullet pointed and the ALL CAPS of the topics removed and white space are important in the development of content. The directory is an essential part of their organization which now that it has been revised will be easier to the reader to find what they are looking