Introduction
Despite the fact that people eat for strength and have a full stomach, loads of other individuals are always cool with foods that will make them stay healthy at all times. This forms the benefits of eating organic food. Organic foods ae cultivated without the use of any chemicals such as fertilizers, pesticides, and Genetically Modified Organisms. Hosanna Organics aims at offering organic food at an affordable rate to Kenyans.
Mission
To come up with an organic food store that will provide healthy choices to the residents of Kenya
The Vision
Hosanna Organics will offer healthy food choices to the population of the foreign country called Kenya. The store will not only sell organic food, but also promote key skills and knowledge in food preparation and other healthy eating habits.
Objectives
• To become a profitable organic food store after three years of operations
• To source the majority of the food from sustainable growers and producers in the country of operation
• To offer learning opportunities to all the customers in …show more content…
Since it is a small company, it will grow through the exploration of the new opportunities in the foreign market. The benefit of the foreign market is offering a head start in developing the clientele base. Kenya was the ultimate choice for the establishment since it is a country where most of the food sold is not because of intensive farming. The country, which has a population of 44.35 million people and a GDP of 55.24 billion, is a good choice for the business. Additionally, the country has a vibrant society made up of young Kenyans. The target population of the young Kenyans will play a critical role in the formation of the potential market base for the products sold. Additionally, sourcing of the organic food products will be easy since most of the farmers use non-invasive food production techniques in their