Peter F Ducker Seven Sources Of Innovation Analysis

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At the present stage of economic development of innovation is a key factor in determining the scope and effectiveness of the business and ensure the competitiveness of companies. One of the major economic categories, reflecting the state of innovation activity is the concept of innovation. The evolution of the innovation development theory highlights the lack of consensus regarding the interpretation of the term "innovation". The essence of this category is revealed through the importance and necessity of its impact on the two main parts of economic theory - macro and microeconomics.
On the one hand, innovation - is the use of new combinations of economic actors and methods in economic activity (regardless of the field of economics) associated
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The opening of a new market, that is a market into which the particular branch of manufacture of the country of question has not previously entered, whether or not this market existed before. iv. The conquest of a new source of supply of raw materials of half manufactured goods, again irrespective of whether this source already exists or it has first to be created.
v. The carrying out of the new organization of any industry.

Peter F. Drucker, an Austrian-born American management consultant, educator, in his book Innovation and Entrepreneurship (1987) classified seven specific opportunities which known as the “Seven Sources of Innovation”. Drucker theorized that systematic innovation was achieved through monitoring the seven sources to identify opportunities for innovation. The sources are organized in order of importance: the first four describe sources within the organization whereas the final three represent external changes outside the organization [2]:

i. The Unexpected: unexpected successes, failures, or external events that shift business. ii. The Incongruity: the variance between actual reality and perceived/assumed reality. iii. Innovation based on Process Need: Based on specific tasks within a business rather than overall operating

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