Pestle Are The External Factors That Affect Any Business Essay

1442 Words Nov 30th, 2015 6 Pages
A: PESTLE are the external factors that affect any business, it’s also the macro

external factors that affect the strategies of set targets in New Zealand’s dairy

industry. And the strategies of set targets are the most important in the business, it

decides the business success or failure, it decides the direction of business

development and decides position of business in the market.

Political

Political is a very important point in business for every country in the world.

Political rule had been designed by the government group. So the government

can control political rule to affect the business. so the set targets would be affected

by the policy。

The spot news from China, government decided fully liberates the second child policy

in short-term, one or couple years after, the child birthrate in China area would have

increased. And the demand for dairy products would also have increased。New

Zealand is a big agriculture country that exports powdered milk to China.

Finally, this policy would affect the strategies of set targets from New Zealand’s dairy

industry and government. Because the New Zealand’s dairy industry and government

need to analyze the fully liberates the second child policy in China that would affect

and push the exact direction of dairy industry in New Zealand. After that, the dairy

industry would change the target that how many dairy product would product in the

future. So the Political factor would affect the strategies of…

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