Pestle Analysis Of Flight Center

Improved Essays
Flight Centre Report

Flight centre is valuable business that is an australian based travel company, and one of the largest retail travel organisations in australia. The first flight centre store opened in sydney in 1982 followed by two to other stores the next year in melbourne and brisbane.Today ther are 689 flight centre stores in asutralia. By 1988 the business had over 50 stores and its global expansion has been constant ever since.

Roles of the Flight centre Business
Flight Centre operates on a global scale. It provides services to a vast range of consumers in the Tertiary industry.
Profit
Flight Centre has been a company that has been able to withstand an increase in their profit margins. After a well presented performance from the
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This company is a separate legal entity, meaning that the owners of Flight Centre travel group limited are detached from the business accountability. Therefore, unlike a partnership or sole trader, their personal assets are not at risk if the business goes into debt as they are only responsible for what they are put into the business. This also applies if this corporation was to be sued, as the owners will not have their personal belongings taken.
Flight Centre’s business operations are controlled by directors and owned by shareholders.The company’s shareholders can choose to limited their personal liability and are generally not responsible for company debt. However under the ‘Corporations Act 2001’ directors can have their personal assets taken if found to be acting fraudulently, unethically or recklessly. Due to Flight Centre being legally structured as a public company, its shares are traded freely on the Australian stock
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The company has had online bookings for a while but never mentioned that the market was going to lose shares. Therefore it was announced that the businesses transactions and grown by 2 per cent and the overall market growth was 3 per cent. Unfortunately there was doubt in the market as flight centre blamed the share loss on other travel agencies such as booking.com. Though the market is battling opposition from weak consumer confidence and muted growth. While online players were taking market share from flight centre it left the market wondering if the structural shift the short sellers has predicte was finally taking place. There was further concern that the weak environment could cause a problem for the business as consumers looked for cheaper deals in other travel agencies such as

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