Teen tobacco use is on a nationwide decline. Youth smoking rates have dropped to their lowest levels in 22 years, and public awareness about the dangers and health risks of smoking is pervasive.
And yet, 13percent of Indiana teens still smoke. That's more than the national average, and doesn't include Indiana youth who are now experimenting with e-cigarettes, Hooka pens and other new smoking devices.
These "trendy" new products are threatening the significant progress that's been made in the fight against youth tobacco use. A recent study found that 14 percent of 13- to 17-year-olds were using e-cigarettes, which are being marketed to youth, sold in more than 7,000 flavors and have the innocuous appearance of a keychain or pen.
These nicotine-delivery …show more content…
The campaign aims to energize the 91 percent of teens nationally who don't smoke to put pressure on those who do, telling them that smoking isn't cool and rejecting tobacco products through online and social platforms that resonate with them.
My role with Legacy is unique, as I also serve as co-chairman of the Tobacco Committee for the National Association of Attorneys General.
State attorneys general have a long history in tobacco enforcement. It was action on behalf of a group of attorneys general that led to the historic 1998 Tobacco Master Settlement Agreement (MSA) reached with the tobacco industry. The settlement resulted in tight restrictions on the advertising and sale of cigarettes — including forbidding tobacco companies from directly marketing to youth — and led to the creation of Legacy.
My mission is to reinvigorate the role of attorneys general in the public health and prevention aspects of smoking and tobacco use. As part of that mission, I asked the attorney general community to join me in spreading Legacy's latest message among the country's
And yet, 13percent of Indiana teens still smoke. That's more than the national average, and doesn't include Indiana youth who are now experimenting with e-cigarettes, Hooka pens and other new smoking devices.
These "trendy" new products are threatening the significant progress that's been made in the fight against youth tobacco use. A recent study found that 14 percent of 13- to 17-year-olds were using e-cigarettes, which are being marketed to youth, sold in more than 7,000 flavors and have the innocuous appearance of a keychain or pen.
These nicotine-delivery …show more content…
The campaign aims to energize the 91 percent of teens nationally who don't smoke to put pressure on those who do, telling them that smoking isn't cool and rejecting tobacco products through online and social platforms that resonate with them.
My role with Legacy is unique, as I also serve as co-chairman of the Tobacco Committee for the National Association of Attorneys General.
State attorneys general have a long history in tobacco enforcement. It was action on behalf of a group of attorneys general that led to the historic 1998 Tobacco Master Settlement Agreement (MSA) reached with the tobacco industry. The settlement resulted in tight restrictions on the advertising and sale of cigarettes — including forbidding tobacco companies from directly marketing to youth — and led to the creation of Legacy.
My mission is to reinvigorate the role of attorneys general in the public health and prevention aspects of smoking and tobacco use. As part of that mission, I asked the attorney general community to join me in spreading Legacy's latest message among the country's