Have you ever seen an ad on TV and thought "that was really catchy". Well if you have, then the company who made the ad did a really good job. For instance, the flu is a really big deal in the world and alot of doctors recommend getting the flu shot. So many people over look how serious the flu can be, so the Center for Disease Control really has to step up their game and make the ads eye catching and fun. I am sure it is a hard job convincing millions of people.
Millions of people get the flu every year. That is why the Center for Disease Control has worked so hard to make ads and fundraisers to promote the flu shot. The flu shot may not be one thousand percent virus proof, but it does reduce the risk of getting sick by alot. In order to catch someones eye, the ad needs to appeal to a number of different audiences. And a good way that is done is by appealing to emotion. That is very easily done by using things or celebrities that people have a connection with. Companies use celebrities, technology, animals, etc, to endorse and sell their product, and 99 percent of the time it works very well. …show more content…
That is a really great slogan because who doesnt like happiness? By using such a general saying, the ad can really appeal to anyone over the age of 10. the ad uses pathos, (emotion) to grab the viewers attention. People like to be happy and not sick, so the ad uses a feeling people love and pretty much ask a 'would you rather' question. "Would you rather be happy or get the flu"? A normal person would rather be happy and probably decide to go get the flu shot, exactly what the company
Millions of people get the flu every year. That is why the Center for Disease Control has worked so hard to make ads and fundraisers to promote the flu shot. The flu shot may not be one thousand percent virus proof, but it does reduce the risk of getting sick by alot. In order to catch someones eye, the ad needs to appeal to a number of different audiences. And a good way that is done is by appealing to emotion. That is very easily done by using things or celebrities that people have a connection with. Companies use celebrities, technology, animals, etc, to endorse and sell their product, and 99 percent of the time it works very well. …show more content…
That is a really great slogan because who doesnt like happiness? By using such a general saying, the ad can really appeal to anyone over the age of 10. the ad uses pathos, (emotion) to grab the viewers attention. People like to be happy and not sick, so the ad uses a feeling people love and pretty much ask a 'would you rather' question. "Would you rather be happy or get the flu"? A normal person would rather be happy and probably decide to go get the flu shot, exactly what the company