Sustainability is Gold Gym’s ability to continue their operations indefinitely or for as long as possible. The audience background necessary for this is the board of members at Gold’s Gym because they are responsible for creating policies and projects that could boost the company’s potential for sustainability. There are different kinds of sustainability and we will cover why social sustainability works best for Gold’s Gym. The kind of sustainability that Gold’s Gym should be aiming for is social sustainability which involves maintaining a healthy relationship with their current or potential clients. Gold’s gym has had problems with numerous fraudulent cases and they need to fix their operations and policies before it becomes too late to fix their reputation. Social sustainability should not be confused with human sustainability. Human sustainability is focused on committing to having good health and safe birth in order to ensure the sustainability of the human race. On the other hand, social sustainability is more concerned with moral and ethical decisions among members of …show more content…
This is important because it preserves or lessens the depletion of natural resources. Sport & Health operates within a smaller area so they will have a greater chance of making their operations more sustainable due to its smaller scale.
Environmental sustainability would work better than economic sustainability because the company is actually performing well so far. They would invite more people in if they have environmental sustainability as part of their corporate social responsibility. As a matter of fact, environmental sustainability is under the umbrella of economic sustainability because you can have both at the same time.
There are a lot of ways that Sports & Health can achieve environmental sustainability and that is through eco-friendly fitness technology. This includes green buildings, energy-producing equipment, non-toxic cleaning supplies, energy-efficient lights and fans, solar panels and much more.
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