The new AFL Women’s competition provides young girls and women with positive role …show more content…
Since the development of the new Women’s AFL competition, there has been a noticeable increase in participation rates from females in local clubs, and the rates of supporters and audience support for exhibition matches (which was 1.05 million viewer’s for one exhibition match – Melbourne and western bulldogs) provide a good indication that the women’s AFL league will be a huge success! The female AFL players attract additional supporters to the AFL game as they are fresh faces, and come from various different backgrounds. Growth of player participation in women’s football has been recent and dramatic. Since 1970, where there was only a “handful” of women playing, to 2016 where the AFL recorded 284,000 people playing footy. Women’s teams and individual women players are attracting the interest of large commercial sponsors – everyone is keen to get on board with this competition. Many companies who never previously expressed interest in sponsoring the AFL, have now become keen to be involved as it supports gender equality, women’s sport and women’s