Due to the fact that I am currently done with my school year I sent a Google Form to the District Communications director of my district, Mallory Sribanditmongkol and asked for her assistance in answering some questions about her role and technology. Mallory is widely known around the district but her position is relatively new and, therefore, was of interest to me due to how little I really understood about what she does on a daily basis. Therefore, I started by asking what Mallory’s responsibilities are in her position as the district communications director. Mallory replied by listing a plethora of jobs including handling all media relations, the website, all social media outlets, and communicating “newsworthy events” to all members of
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I did not realize, however, that she is also responsible for leading crisis communication efforts and providing counsel to senior administrators and the board. Upon first seeing the crisis communication efforts I was taken aback that this would fall under her job description but when put into perspective it makes sense that she would be the frontline in dealing with the media, parents, and getting the word out to the public about any unwanted events, such as a school crisis, along with those that the district is trying to …show more content…
Furthermore, Mallory has to craft a yearly communication plan that ensures all public records and media requests are in accordance with the Ohio Revised Code. I then asked Mallory to explain who or what she manages daily and she replied “my daily responsibilities include reputation management of the district, both on and offline.” I felt this accurately summed up Mallory’s position, keeping the district in a favorable light and bringing the community into the classroom. She also mentioned that district communication is first previewed by her before being sent. Finally, I asked Mallory how technology plays a role in her position. It was not surprising that Mallory replied, “It’s a huge role in my position!” Considering her job description and responsibilities it was clear that technology would be a large part of her job. She mentioned utilizing web sites, social media outlets, email, and teacher portals. Mallory close in saying, “Technology is important in my position because that’s the place where all of our stakeholder communications intersect.” I felt this truly outlined the power of Mallory’s position and ultimately the power of
I did not realize, however, that she is also responsible for leading crisis communication efforts and providing counsel to senior administrators and the board. Upon first seeing the crisis communication efforts I was taken aback that this would fall under her job description but when put into perspective it makes sense that she would be the frontline in dealing with the media, parents, and getting the word out to the public about any unwanted events, such as a school crisis, along with those that the district is trying to …show more content…
Furthermore, Mallory has to craft a yearly communication plan that ensures all public records and media requests are in accordance with the Ohio Revised Code. I then asked Mallory to explain who or what she manages daily and she replied “my daily responsibilities include reputation management of the district, both on and offline.” I felt this accurately summed up Mallory’s position, keeping the district in a favorable light and bringing the community into the classroom. She also mentioned that district communication is first previewed by her before being sent. Finally, I asked Mallory how technology plays a role in her position. It was not surprising that Mallory replied, “It’s a huge role in my position!” Considering her job description and responsibilities it was clear that technology would be a large part of her job. She mentioned utilizing web sites, social media outlets, email, and teacher portals. Mallory close in saying, “Technology is important in my position because that’s the place where all of our stakeholder communications intersect.” I felt this truly outlined the power of Mallory’s position and ultimately the power of