Ebay Strategic Plan Essay

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eBay’s strategic plans will not be affected by the split of PayPal
PayPal Holdings Inc walked out from their parent company eBay a year before along with their IPO after surpassing the valuation in the ecommerce industry. The online marketplace had a casualty dominance of the Amazon, but of late the company has seen an improvement in their valuations after the separation of PayPal.
PayPal is the key component and is one of the strongest participants in the online marketplace and one of the key components is its Payment revenue that increases 14% each year. This is one of the three parts in the present business divisions. The online marketplace announced that the two companies are going to operate as two distinct companies in accordance with
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There proprietary, massive scalable, end to end platform provides rapid deployment for the personalized solutions that include the unparalleled personalization, prediction and optimization. They have a potential team who are expertise in the data mining, data analysis, algorithmetic development, mathematics, video processing, software design, genetic programming, machine language, digital imaging and natural language processing. They have been partners with eBay and in May 2016 the online marketplace acquired Expertmaker.
The online marketplace has 3 parts of structured data initiatives and they are, providing the best product experience, collecting the data and enriching and processing the data. The processing and enriching of the data is handled by Expertmaker, especially with the normalization of the product.
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It combines the natural language processing with the machine learning and process a predictive analytics. The online marketplace, eBay acquired the SalesPredict by July 2016 and the company helps in identifying the significant product attributes that affects the product’s price in the ecommerce platform. The sellers will get help from the SalesPredict with the information about the item or product’s value that in turn helps in the in increasing the customer sales

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