Patientslikeme Case

Improved Essays
The primary motivation behind Jamie and Ben Heywood’s decision to launch PatientsLikeMe is the desire to pursue their own ideas. They might have discovered things that others in the society don’t usually come across. Jamie and Ben possess the imagination to realize opportunities for new merchandise or services that are not presently being offered by any individual, organization or company and they want to make those ideas realized. It is not unusual for societies to resist innovation. Along the other side of the plate, they have seen problem in everyday life that needs mending or a way something could be done better which makes them possess a desire to bring the solution to the market. Since the idea is feasible enough to sustain a business, …show more content…
This gene determines whether a startup is successful or fails. PatientsLikeMe seems to be almost singularly focused on carrying out execution intelligence. The ability to effectively carry out a business idea means developing a business model, laying together a new venture team, growing money, building partnerships, handling finances, leading and motivating employees and more. PatientsLikeMe have created a great way on how people with serious diseases or illnesses are able to interact with one another. An individual gets the impression that a tremendous amount of thought and empathy for people with serious diseases has been put into the way their website with a comfortable user’s experience. Apart from that, the way PatientsLikeMe makes money is another notable sign of execution intelligence. Although its services are free to users, PatientsLikeMe is a for-profit entrepreneurial venture with two primary ways of earning money. First and foremost, they generate revenue by selling aggregated medical data to members of the medical community such as to the drug companies, medical-device companies and health maintenance providers. This eventually brings down the barrier to participate because users do not have to pay fees to use the service which in the end makes their communities larger and richer. The

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