In the 1950s, people became more financially stable and things began to change. The post-war baby boom began and modernity made its way into people’s homes. With colored televisions in every living room, new music styles taking over the charts, more families with their own cars, fashion became experimental and new, exciting films were being made – clearly pop culture was evolving.
Flora loved his family, maritime culture, trains, world travel, a strong cocktail, jazz and classical music. “You don’t just see a Flora illustration; you hear it.”
His work was very playful and eye catching which was always a bonus for album sales.
There was a flatness to his figures and objects as he used a limited color palate, usually primary colors so they were cheap and easy to produce. A lot of the people and animals in his work were distorted, with almost monster like features. They were usually playing some kind of instrument and looked like they were having a good