Oyo Hotel Case Study

Improved Essays
TAGLINE OF OYO ROOMS #AurKyaChahie IS SLOWLY BECOMING #AurNahiChahie

Are you a fan of Oyo Room Services? Better not read this. After reading this, you will think twice before booking your rooms from now onwards.
Seems like the #AurKyaChahie tagline of OYO rooms is slowly becoming #aurnahichahie for many of their customers. The originality of promises of OYO rooms remains a mystery for many customers which actually are slowly turning them against OYO rooms.
A customer named Uma Shankar Pandey had booked OYO rooms of Jaipur in Hotel Ruby near Sindhi Camp Jaipur, Rajasthan. He felt sorry while giving his feedback about his service experience at OYO rooms. In his own words,
“The room quality provided is cheap, even they don't think to provide clean toilet room, the AC quality is poor, provided cloth hanger when asked, bad smell in rooms, used room freshener when asked, even they don't have courtesy to use room freshener before, This was the limit when
…show more content…
Instead of wasting more time arguing with you/the "hotel", we chose to pursue our purpose in Delhi.
During the night the power failed repeatedly and the air conditioning was off for most of the night.
A 7*11 cell can get extremely claustrophobic with no ventilation.
By morning, not only was it raining outside, there was a steady drizzle in two areas of the "room". One over the bed, and the other over the counter”

According to a few distributed explores, Indian Hotel industry is relied upon to evaluate around Rs 230 billion before the end of 2015. This is absolutely an immense number and a moving one. In the total space, Oyo has additionally motivated a few different players to approach, for example, Zo Rooms, Treebo, Fabhotels, Zenrooms, Go Stays, and numerous others. It is additionally contending with MakeMyTrip and Cleartrip who are pioneers in the inn conglomeration

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