Owl Marketing Plan

So I have been ask to come up with a market plan for owls. Owls I believe is a restaurant that is going to change the landscape of the restaurant industry. For we seek where others have left off and seek to grow well seek to fall. Why I’m I proud of Owls well I’m proud of Owls because its main goal is to make people feel good about themselves. It’s a place you want to go to all the time. Go even if you don’t plan on eating their. owls is a place where everybody knows your name. Owls is the mixture of a wing joint and a family restaurant. It’s the mixture of a Sports Bar and a fine dining place. Now you may be wondering how it can be all those things. Well let me tell you why and how it is. Owls might look like a building, but when you come …show more content…
Good food, good atmosphere, low prices and something new. Let’s talk about the good food first. The kind of food that we would be selling is everyday comfort food. We market our self as having the best wings in the whole United states. We sell hamburgers, Steak and Pasta. We have one of the best deserts on the face of the earth. We sell freshly made cheesecakes, banana pudding and cobbers. Our food is so good that it makes you want to run back every day. Good atmosphere, is one that we will be selling hard. We have a restaurant that is not your normal restaurant. Each table has a Khios that all you have to do is hit a button and a server will come to your table and ask you what they can help you with. We want people to feel like they are number one priority and that only they matter. At our bar we will have a khios set up so that you can do two things. Order food are order a drink. Are you can just get the bar tenders attention and he will come running. He will pull up the bar menu and you can order your drink that way are just tell him. You can build a drink no matter what you want and it will print out for the bar tender to make for you. As he brings you your drink he will come over and he will ask your name and he will just ask you how you are doing. He will make some food choices that will go well with your drink and hope that you take it. Another great thing that we will sell is our low and very friendly …show more content…
The strength is that we are something new and never seen before. We don’t follow the normal path that many restaurants have followed. We are setting our own path and given other restaurants notice. The weakness is we are new and the technology is new. That we are still working out the bugs and it might take 6 months to a year to do just that. The opportunity is that we can carve out a new part of the industry and make people follow us. The threat is that people might see what we are doing and they might do it