CCT110
Apeksha Arora
Assignment 2- Thesis Statement and Introduction Draft
TUT- 0111
1. Introduction: - Social media has helped the society by generating new ways of interacting with people on Web 2.0, like by helping them express and share their thoughts and ideas (Hansen, 2010). Social media has become the most interactive platform by lowering the barriers of social exchange, as it has involved numerous individuals to the current society issues by becoming an effective tool for the society. Through this new media technique, platforms have become successful in facilitating interaction among people and have also helped in representing a social value (Van Dijck, 2013). Social media has not only helped individuals to share their experiences …show more content…
A. (2010). Analyzing social media networks with NodeXL: Insights from a connected world. Morgan Kaufmann.
Van Dijck, J. (2013). The culture of connectivity: A critical history of social media. Oxford University Press.
Marken, G. A. (2007). Social media... The hunted can become the hunter.Public Relations Quarterly, 52(4), 9-12.
Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business horizons, 52(4), 357-365.
Berthon, P. R., Pitt, L. F., Plangger, K., & Shapiro, D. (2012). Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy. Business horizons, 55(3), 261-271.
Ross, C., Orr, E. S., Sisic, M., Arseneault, J. M., Simmering, M. G., & Orr, R. R. (2009). Personality and motivations associated with Facebook use. Computers in human behavior, 25(2), 578-586.
McKenna, K. Y., & Bargh, J. A. (2000). Plan 9 from cyberspace: The implications of the Internet for personality and social psychology. Personality and social psychology review, 4(1), 57-75.
Ellison, N. B. (2007). Social network sites: Definition, history, and scholarship. Journal of Computer‐Mediated Communication, 13(1),
Apeksha Arora
Assignment 2- Thesis Statement and Introduction Draft
TUT- 0111
1. Introduction: - Social media has helped the society by generating new ways of interacting with people on Web 2.0, like by helping them express and share their thoughts and ideas (Hansen, 2010). Social media has become the most interactive platform by lowering the barriers of social exchange, as it has involved numerous individuals to the current society issues by becoming an effective tool for the society. Through this new media technique, platforms have become successful in facilitating interaction among people and have also helped in representing a social value (Van Dijck, 2013). Social media has not only helped individuals to share their experiences …show more content…
A. (2010). Analyzing social media networks with NodeXL: Insights from a connected world. Morgan Kaufmann.
Van Dijck, J. (2013). The culture of connectivity: A critical history of social media. Oxford University Press.
Marken, G. A. (2007). Social media... The hunted can become the hunter.Public Relations Quarterly, 52(4), 9-12.
Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business horizons, 52(4), 357-365.
Berthon, P. R., Pitt, L. F., Plangger, K., & Shapiro, D. (2012). Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy. Business horizons, 55(3), 261-271.
Ross, C., Orr, E. S., Sisic, M., Arseneault, J. M., Simmering, M. G., & Orr, R. R. (2009). Personality and motivations associated with Facebook use. Computers in human behavior, 25(2), 578-586.
McKenna, K. Y., & Bargh, J. A. (2000). Plan 9 from cyberspace: The implications of the Internet for personality and social psychology. Personality and social psychology review, 4(1), 57-75.
Ellison, N. B. (2007). Social network sites: Definition, history, and scholarship. Journal of Computer‐Mediated Communication, 13(1),