Food, an essential ingredient to survive; yet, one of the more complicated things to produce. In the food industry, the market creates products designed around what the consumers want and needs. Although that may sound simple, it is rather more complex than that due to consumers wanting everything from convenient, non-genetically modified organisms (GMOs), paleo, organic, clean labels, gluten free, and affordable products. Each of these categories has either been a constant desire from the consumers in the past decade, or new trends from the past few years with continual growth in demand for these products.
One company that has been ahead of the trend was Annie’s Organics, which was founded in 1989.…