Oracle Essay

3159 Words 13 Pages
COMPANY PROFILE

Oracle Corporation

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Oracle Corporation
TABLE OF CONTENTS

TABLE OF CONTENTS
Company Overview..............................................................................................3 Key Facts...............................................................................................................3 SWOT Analysis.....................................................................................................4

Oracle Corporation © MarketLine

Page 2

Oracle Corporation
Company Overview
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However, the fierce competition that Oracle faces in all aspects of its business could impact its results of operations and business prospects. Strengths Diversified geographic presence and customer base Strong margins and cash position Inorganic growth strategy Opportunities Increased adoption of cloud computing services Growing enterprise software spending Big data presents growth opportunity Weaknesses Struggling hardware systems business Significant debt obligations

Threats Intense competition Foreign currency risk Civil lawsuit with HP

Strengths

Diversified geographic presence and customer base Oracle has a diversified geographic presence and customer base. The company has strategically expanded its presence across the globe. It operates in more than 145 countries and has been steadily expanding its geographic footprint. In addition to the traditional markets for its services which include North America and Europe, the company has been expanding its presence in emerging markets such as Asia Pacific, Latin America, the Middle East, and Africa. Oracle has a diversified customer base belonging to different end markets. The company serves more than 400,000 customers worldwide operating in various industries, including banking, communications, construction, education, financial services and insurance, life sciences and healthcare,

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