Question One:
Hobbiton’s website will be massively looked at by many people interested in their tours, therefore it is very important that it is easy to navigate and is visually appealing to potential customers.
Hobbiton’s website was the first website available to click on when entering in Hobbiton on to google, this was great as it made it easy to find. The first home page of the website is very colorful and inviting although it does have quite a lot of words on it. Its pictures advertised make you want to see me more as it looks very magical. Another great point they have on offer is the weather for the next few days, which is great for people wanting to plan a tour as they know the weather forecast and when is a good day to go. I found …show more content…
It easy to navigate around and all tours are offered to book online. The entire booking process from start to finish was simple and no room for confusing, it was trustworthy and great that you get a conformation email. I believe their online booking system is currently doing well due to its effective simplicity.
Advantages of an online booking system
- Ease of access, It is a very quick effective way for busy people to plan a trip. They may feel skilled enough to plan their own itineraries so therefore having the option to book the tour themselves at live availability makes it quick and easy for them. People also don’t have to make sure they are available in opening hour times as they can book whenever they are free and ready too.
- Time zone differences, the great advantage of online booking is that you can book in UK time whenever suits, unlike if you had to call New Zealand and book your tour because the time zones are so different it would be inconvenient, therefore with online booking you are able to book whenever suits you therefore no time is be wasted …show more content…
By creating an Instagram and Facebook page they are getting them selves well known within the most popular media sites in the world.
Facebook is one of the world’s most popular social media sites in the world, bar china, as they are not allowed this site in their country. Hobbiton created an official Facebook page allowing people to see their updates and enjoy their stunning photo’s. It is also a great way for them to publicize their fantastic reviews and sometimes their not so great reviews. Facebook is also very clever to have for marketing a product like Hobbiton as the more people that click ‘Like’ or show interest the more Hobbiton is being advertised to millions of people without the company actually having to physically do anything; therefore their fans are marketing for them through online communication. Hobbiton’s Facebook currently has 145,944 likes by individuals, a 4.7 star rating out of 5 which is outstanding and also has 2,522 reviews. Through people communicating with Hobbiton through their Facebook page they are 24/7 advertising them and getting their company name recognized by many more people, as this is how Facebook works. Facebook is also very popular in this day an age and people are regularly using this site therefore by Hobbiton creating a Facebook page they are targeting
Hobbiton’s website will be massively looked at by many people interested in their tours, therefore it is very important that it is easy to navigate and is visually appealing to potential customers.
Hobbiton’s website was the first website available to click on when entering in Hobbiton on to google, this was great as it made it easy to find. The first home page of the website is very colorful and inviting although it does have quite a lot of words on it. Its pictures advertised make you want to see me more as it looks very magical. Another great point they have on offer is the weather for the next few days, which is great for people wanting to plan a tour as they know the weather forecast and when is a good day to go. I found …show more content…
It easy to navigate around and all tours are offered to book online. The entire booking process from start to finish was simple and no room for confusing, it was trustworthy and great that you get a conformation email. I believe their online booking system is currently doing well due to its effective simplicity.
Advantages of an online booking system
- Ease of access, It is a very quick effective way for busy people to plan a trip. They may feel skilled enough to plan their own itineraries so therefore having the option to book the tour themselves at live availability makes it quick and easy for them. People also don’t have to make sure they are available in opening hour times as they can book whenever they are free and ready too.
- Time zone differences, the great advantage of online booking is that you can book in UK time whenever suits, unlike if you had to call New Zealand and book your tour because the time zones are so different it would be inconvenient, therefore with online booking you are able to book whenever suits you therefore no time is be wasted …show more content…
By creating an Instagram and Facebook page they are getting them selves well known within the most popular media sites in the world.
Facebook is one of the world’s most popular social media sites in the world, bar china, as they are not allowed this site in their country. Hobbiton created an official Facebook page allowing people to see their updates and enjoy their stunning photo’s. It is also a great way for them to publicize their fantastic reviews and sometimes their not so great reviews. Facebook is also very clever to have for marketing a product like Hobbiton as the more people that click ‘Like’ or show interest the more Hobbiton is being advertised to millions of people without the company actually having to physically do anything; therefore their fans are marketing for them through online communication. Hobbiton’s Facebook currently has 145,944 likes by individuals, a 4.7 star rating out of 5 which is outstanding and also has 2,522 reviews. Through people communicating with Hobbiton through their Facebook page they are 24/7 advertising them and getting their company name recognized by many more people, as this is how Facebook works. Facebook is also very popular in this day an age and people are regularly using this site therefore by Hobbiton creating a Facebook page they are targeting