Celebrities can have a significant influence on consumers’ choices, because well known celebrities, would intrigue new people and fans. For instance, Terry Crews is an American actor and ex-linebacker.Old Spice used him in a deodorant commercial. This example shows that Terry Crews, a buff and healthful guy, makes consumers assume they would be more of a man like him if they use Old Spice.
Stephen Curry, a professional basketball player in a popular, and also crowd-pleasing basketball team, called the Golden State Warriors. Stephen Curry intrigues countless sports fans and people in general. Consequently, a company for water purifiers used him in a commercial. This example, provides that multiple fans and buyers will consider that if they
Stephen Curry, a professional basketball player in a popular, and also crowd-pleasing basketball team, called the Golden State Warriors. Stephen Curry intrigues countless sports fans and people in general. Consequently, a company for water purifiers used him in a commercial. This example, provides that multiple fans and buyers will consider that if they