Old Major's Propaganda

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Old Major is one of the characters who play their roles as masters possessing great rhetorical skills. Old Major narrates: “‘Now, comrades, what is the nature of this life of ours? Let us face it: our live are miserable, laborious, and short’…All men are enemies. All animals are comrades.” (6-14). In the opening of the novel, Old Major gives a passionate speech about the animal’s miserable living conditions, and how they should fight back. This sparks a rebellion. Propaganda is one powerful method that is often used as a political strategy today. Old Major uses some techniques of propaganda in his speech to the animals - he pinpoints the enemy as humans. This unites the animals and gives them a common cause to fight for. He promises that their …show more content…
He announces, “All men are enemies. All animals are comrades.” In addition, in his speech, he asks many rhetorical questions to make his argument forceful. Another display of Old Major’s way with words is when he sings, “‘Beasts of England, beasts of Ireland’…They were so delighted with the song that they sang it right through five times in succession, and might have continued singing it all night if they had onto been interrupted” (12-14). Old Major introduces a simple tune, Beasts of England, to brand the animals with his ideas. Using songs to stir the animals is a political maneuvering; The lyrics of the song summarizes Old Major’s feelings about man and further sparks feelings of rebelliousness. Although Old Major is doing this genuinely and out of the animals’ best interests without malicious intentions, this is all still propaganda. It demonstrates his masterful ability to use his rhetorical …show more content…
Squealer is a clever pig, the mouthpiece of Napoleon, who helps Napoleon become politically successful. The text states, “‘Comrades!’ cried Squealer, making little nervous skips…Now when Squealer described the scene so graphically, it seemed to the animals that they did remember it. At any rate, they remembered that at the critical moment of the battle Snowball had turned to flee.” (79-81) In early spring, there is a ruckus in the farm. It is whispered that Snowball frequents the farm at night, causing trouble, and spreading bad, rebellious ideas. To ensure the animals do not side with Snowball in these dire times where food is scarce, Squealer calls a meeting and delivers more negative news about Snowball. Squealer reveals Snowball’s bad intentions from the beginning: claiming that Snowball sided with Jones at the Battle of the Cowshed. However, the animals are puzzled, because they cannot recall Snowball’s malicious actions. Squealer uses his language to manipulate the animals’ mentality and perception. Since the battle was a while ago, the animals’ memories are hazy. Squealer gives the animal’s a very graphic description: he describes Snowball's cowardice at the scene of the battle, and Napoleon's imaginary bravery, in such detail that it seems to the animals they do remember these things. Squealer does this frequently, altering the animal’s memories and

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