Old Major is successful in encouraging the farm animals to rebel against Mr. Jones because of his use of propaganda technique to create fear. Fear is first created in this speech when Old Major tells the animals, “But no animal escapes the cruel knife at the end.” The sense of fear spread throughout the animals telling them that if they rebel against Mr. Jones now, they can escape “the cruel knife” at the end. Perhaps they were planning rebellion in the duration of Old Major’s speech. Secondly, because of Old Major’s use of three propaganda techniques in one sentence, including fear, when he says, “Jones will send you down to the knacker who will cut you down…for the foxhounds.” Because the Old Major uses the propaganda techniques of pinpointing
