Normalizing Male Dominance: Gender Representation In 2012 Films

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Medium, as defined by Merriam-Webster, is an agency or means of doing something, an instrument. Media, the plural form of medium, is the colloquial term which we are all accustomed to using. The term is plural because it is the combination of different instruments (the different types of technology) that is used to perpetuate the same homophilic values and beliefs. In our everyday conversations, we utilize these words and the technologies without ever analyzing the ideas and concepts which they stand for. The extent to which we do not analyze media leaves us vulnerable to the desensitization of the messages and ideas they perpetuate. An important piece of media which has a major influence on us and our values is film. After analyzing a very …show more content…
In other words, women are often cast in roles which seem to only value their bodies and not other qualities which they have to offer. In the article, Normalizing Male Dominance: Gender Representation in 2012 Films, Chloe Beighley and Jeff Smith, analyzes the portrayal of women in film. In order to do so effectively, they analyzed the roles women played in a number of films and divided them into categories relating to the genre of the film. The first category was superheroes and they analyzed a total of five movies. In The Avengers, The Amazing Spider-Man, Snow White and the Huntsman, and The Dark Knight Rises, Beighley and Smith found that women were very sexualized, often wearing clothes that were tight and very revealing. Additionally, the women showed more emotion on screen and were often the ones to initiate emotionally related conversations. Also, even when the female characters were not cast as a romantic interest, they were taking part in some type of flirting with a male character. Furthermore, when the main character was a woman, they were in some ways mentored by a male character which implied that they were not capable of making their own decisions. Moreover, compared to the number of films that had men as main characters, films that have women as the primary protagonist were scarce. Even when a woman was the primary protagonist, she was either very sexualized or was …show more content…
It becomes normalized to see women playing stereotypical roles. Furthermore, when a situation is presented in a real life setting where a woman is being stereotyped or discriminated against, fewer people are willing to act and diffuse the situation or even consider it out of the norm. It is also common that when women are cast as lead characters in action movies that audiences find it offensive or unusually “modern” for women to be playing such roles. Another consequence of the negative portrayal of women in movies is how younger audiences interpret the messages. Since they are rarely exposed to movies where women have lead roles and play characters that are not subjected to stereotypes, young children are familiarized with the idea that a women’s opinions and ideas are second to a men’s. They also learn the importance of women is relative to the role she serves for a man (lover,

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