At this time, I would like to improve my analytical skills through the Kogod School of Business. In my past experiences in nonprofits, marketing strategies have been limited. Since data is at the forefront of business, having a solid analytical foundation will assist me in making sound decisions, communicate clearly, and execute smart marketing strategies. In addition, I want to learn the latest policies, research methods, and tools for retrieving data to better streamline functions within nonprofit organizations.
In studying the current disciplines of marketing, I will improve my knowledge of the latest techniques and concepts to create all-inclusive marketing strategies. I have a passion for serving people and focusing on the individual is something I have seen organizations fail to actualize repetitively. Overall, my mission is to become a leader in the areas of creating effective marketing strategies and communications. This will assist me in helping nonprofits to acquire the …show more content…
For instance, I would like to work with nonprofit organizations to develop tailored programs or services based on the clients they serve and then implement resourceful marketing plans. Also, by joining associations and attending conferences, I will be able to stay within the cutting-edge of my profession. In the long term, getting an MBA will prepare me for the leadership roles in the future and will provide me with the entrepreneurial experiences and skill sets to run my own