The Importance Of Nine Cognate Strategies In Business

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This assignment is concerning the cognate strategies used in business writing. There are nine cognate strategies, which are “clarity, conciseness, arrangement, credibility, expectation, reference, tone, emphasis, and engagement” (McLean, S., 2010). I will discuss the first five of the nine cognate strategies.
Clarity is important in business writing because it helps the receiver to easily read and understand the message. For example, I have used clarity in my business to inform my tenant to leave my place. An example of the writing which I wrote to my tenant is as follows: “To My Tenant, I’m writing to inform you that you have three (3) months to look for another place where to put your katemba and do business.”
Conciseness is when you are specific or you mention the key or main points in the message or your writing. For example, when you are writing about the cognate strategies, you would first write that ‘There are nine cognate strategies, which are “clarity, conciseness, arrangement, credibility, expectation, reference, tone, emphasis, and engagement” (McLean, S., 2010).’ I have also used this in my business to tell my tenants the rules of doing business on my property or with me. An example of the writing which I wrote to my tenants was as follows: “To My Tenants, The rules are as follows: pay on
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Expectation is how you want things to be or work. For example, if a company wants all workers to start work exactly at 08:00hrs, it is the company’s expectation. I have used expectation in my business writing like when I have a new tenant, I write to him or her rules or how he/she is supposed to behavior and keep the environment. An example of a business writing that I have used in my business is as follows: “To My Tenants, The rules are as follows: pay on time, clean your surroundings and throw your garbage, the rent will be increasing by 29.4% every year, and if you make any damages, they will be repaired by

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