Nike Essay example

1455 Words Jan 20th, 2013 6 Pages
Ethical Case Analysis:

Nike

Introduction

Nike was established in 1972 by Bill Bowerman and Phil Knight. These two men were visionaries. The goal for Nike was to carry on Bowerman’s legacy of innovative thinking by helping every athlete reach their goal or by creating lucrative business opportunities that would set the company apart from any competition. This included providing quality work environments for all who were employed by Nike. However, Nike has long been eluding allegations of employing people in the developing and under-developed economies, at low wages and poor working conditions for a long time. Nike tried many different measures of
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Employees at this particular factory were located in Vietnam. (Greenhouse, NY Times) Working all those hours and only bringing home $10 USD a week. The employees endure this type of treatment because they are desperate for the little money they earn. This brings me into my next point of concern, low wages. Nike contracts all their manufacturing to developing or third world countries. Even though the countries wages are lower than our own here in the US, Nike fails to provide wages to workers at a rate in which they can sustain themselves and their families. Because of this, cheap labor is exploited and many workers are treated poorly. Some workers earning these low wages were children as young as early and preteens. Deplorable working conditions have lasting effects on employees. Many employees experienced skin and breathing problems in those factories. Just because you are operating in a country that is not up to the standards of the United States, does not make it ethically okay to subject your employees to conditions that are unacceptable.
Current Analysis One can speculate as to why Nike would be involved in such a Hodge podge of ethical dilemmas. Could it be because they are not operating in the US and feel as though they should not abide by the ethical standards and OSHA requirements set forth in our country? Is it that the upper management has something to gain personally from outsourcing its labor to under

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