Nike Advertisement Analysis

Focus on your destiny and you will be on the pathway to success. Nike is a great corporation and brand that started with two guys by the name of Bill Bowerman and Phil Knight in Beaverton, Oregon with big plans and ideas on a college campus. Bowerman soled shoes on the side from his own designs to make money. Also Nike exemplifies many socioeconomic issues like some of their ads follow society changes, like putting the male athlete first before the women athlete. Meanwhile, Nike inspired me to create my own advertisement for women, by giving them a chance to be at the top and be independent women just as men are. Although many women depend on men to be the provider, some women are independent and live life on their own terms. Masculinity in society seems to signify strength, but femininity should represent strength too, because women have to do the other half of the work that the men do to be successful. I believe that women are independent and have self-stability because of the effort women put into their work every day considering they do the cooking, cleaning and taking care of the family. My purpose is to persuade society to think that all women are independent, because my mother, in which I love, has been independent for years taking care of me and my sister …show more content…
The strategies that I use, is projecting an environment with good energy and women taking an authoritative position by being on a mountain in the middle of a desert. I used bright colors to go with the tone that I’m presenting to my audience. I used orange because to the human eye, orange is a very hot color, so it gives the sensation of heat. In addition, I used blue because it is the color of the sky and sea. It is often associated with depth and stability. It symbolizes trust, confidence, intelligence, faith,