Neiman Marcus
Neiman Marcus is a luxury brand retailer founded in 1907 with 42 stores across the United States. They are headquartered in Dallas, Texas, which is also the location of their first store. As of September 24, 2018, Neiman Marcus was 1.2 million followers on Instagram, 1,028,397 likes on Facebook and 974 thousand followers, and 395 thousand followers on Twitter with over 36 thousand tweets.
Instagram
During a seven-day period from January 17 to January 24, Neiman Marcus posted 25 times with a total of 52,175 likes, 111,807 views, and 761 comments. Of their 25 posts, 9 of them were videos, and each post has one comment from Neiman Marcus themselves where they insert their hashtags.
The Instagram post with the …show more content…
When a person asks a question, or gives a bad review, Neiman Marcus responds to them in a professional manner and try to correct their problem. Neiman Marcus’ response time is about 24 hours, which people might think is slow, but is considered an average response time for businesses.
No rating could be found on Facebook, but almost all of the posts from outside people are complaints about customer service.
Twitter
On Twitter, Neiman Marcus posted a total of 23 times, not including retweets or replies. Most of their posts were copies of their Instagram and Facebook posts with one or two posts that were not shared on other platforms. One tweet mentioned a one day sale shown below. All of their posts have likes that range from 5 to 18 likes, and an average of two retweets. In the 7-day period observed, Neiman Marcus retweeted three times, ranging from people raving about their services or from fashion icons and designers like Zac Posen.
There are no comments on any of Neiman’s posts from the past 7 days, so there is no real engagement noticed on Twitter. Considering the significant number of less followers on Twitter compared to Instagram and Facebook it is not surprising that engagement and likes are less on Twitter than any of their other
Neiman Marcus is a luxury brand retailer founded in 1907 with 42 stores across the United States. They are headquartered in Dallas, Texas, which is also the location of their first store. As of September 24, 2018, Neiman Marcus was 1.2 million followers on Instagram, 1,028,397 likes on Facebook and 974 thousand followers, and 395 thousand followers on Twitter with over 36 thousand tweets.
During a seven-day period from January 17 to January 24, Neiman Marcus posted 25 times with a total of 52,175 likes, 111,807 views, and 761 comments. Of their 25 posts, 9 of them were videos, and each post has one comment from Neiman Marcus themselves where they insert their hashtags.
The Instagram post with the …show more content…
When a person asks a question, or gives a bad review, Neiman Marcus responds to them in a professional manner and try to correct their problem. Neiman Marcus’ response time is about 24 hours, which people might think is slow, but is considered an average response time for businesses.
No rating could be found on Facebook, but almost all of the posts from outside people are complaints about customer service.
On Twitter, Neiman Marcus posted a total of 23 times, not including retweets or replies. Most of their posts were copies of their Instagram and Facebook posts with one or two posts that were not shared on other platforms. One tweet mentioned a one day sale shown below. All of their posts have likes that range from 5 to 18 likes, and an average of two retweets. In the 7-day period observed, Neiman Marcus retweeted three times, ranging from people raving about their services or from fashion icons and designers like Zac Posen.
There are no comments on any of Neiman’s posts from the past 7 days, so there is no real engagement noticed on Twitter. Considering the significant number of less followers on Twitter compared to Instagram and Facebook it is not surprising that engagement and likes are less on Twitter than any of their other