'Rhetorical Analysis Of Lakeland Times'

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In response to the overall feelings of negativity and glumness in the country, the Lakeland Times presented an article in November of 2011 that encouraged an earlier celebrating of the Christmas spirit. In the article “Let the decorations begin, bring on the holiday” The Lakeland Times ineffectively introduces a call for the Christmas spirit by encouraging individuals to decorate for the holiday early. This appeal ineffectively uses several points creating an article full of generalizations rather than actual evidence including, the glumness brought by a struggling economy, too much focus on politics, the need for unity within the country, commercialization and how it is not affected early decorating, as well as how early decorating shows …show more content…
However, the Lakeland Times article needs factual evidence of politics affecting the negativity weighing on America’s holiday spirit. The author presents presidential campaigns that were starting up for the 2012 general election saying that it’s too tiring and unhelpful: “we are just exasperated and fatigued with the perpetual nature of politics that we must endure these days; endless presidential campaigns, endless recall elections” this indicates that the entire nation would feel exasperated and fatigued, however, the author does not have the any studies to back up their claim. The information would have been more accurate if the Lakeland Times had presented statistics on the happiness of American citizens in an election year compared to a non-election year to see if there may be a correlation between politics and the holiday spirit. The Lakeland Times also leads to the idea Christmas decorations may be a way of trying to get the governments attention. Which they could broaden on that idea by connecting it to happiness of Americans and the correlation of election …show more content…
the author makes a statement on the early setting up for Christmas and commercialization by saying: “we 're not talking here about the commercialization of Christmas, and the ever earlier advertising that goes with it; that 's a different issue.” By stating this, the author demonstrates the idea of commercialization and early decorating as not being the same issue. The author seems to focus on trying to get their audience to see Christmas decorations as more of a reflection of national attitude. This commercialization may encourage the idea and desire of earlier decorating in the minds of Americans. However, the author needs more information to back up their claim that commercialism is not effecting early set up of decorations. Later, the Lakeland Time’s author comments saying: “I saw in-store Christmas displays in late September” showing that commercialization may not be a separate issue, which could lead to the audience feeling confused about what the author is trying to advocate

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