English 11
September 30th, 2017
Second Period
Herd Mentality Herd mentality, or mob mentality, describes how people are influenced by their peers to adopt certain behaviors. They have been prevalent descriptors for human behavior since people began to form tribes, migrate in groups, and perform cooperative marketing and agricultural functions. The idea of a "group mind" or "mob behavior" was first put forward by 19th-century French social psychologists.
Researchers discovered that it takes a minority of just five per cent to influence a crowd’s direction – and that the other 95 per cent follow without realizing it. Professor Krause, with PhD student John Dyer, conducted a series of experiments where groups of people were asked