• Stressing tangible cues: providing customers invoice; offering television and video while customers are waiting; providing coloring books to keep children happy.
• Using personal information source: MinuteClinic hires professional staffs, such as the nurse practitioners and physician assistants who specialize in family health care, these professional staffs make the customers feel reliable.
• Creating a strong organizational image: manage the evidence: 1. MinuteClinic solved the problem happened in Minnesota in 2007, which was the vaccine shortage because of the flu, by using the hub-and-spoke approach for better inventory control. This approach helped every adults and Children got vaccinated in a very short time.
2. MinuteClinic charges lower price than traditional clinic to attract more customers.
• Engaging in post-purchase communication: MinuteClinic uses the Harris Interactive poll to contact with the customers after they visited the clinic. And according to the MinuteClinic …show more content…
So, MinuteClinic can use mass customization services to treat patients under some specific circumstances.
• MinuteClinic offered the shots in only eight MinuteClinic, in order to keep the inventory under control. All of people in Minnesota got vaccinated in a very short time, because of this decision. They also hired more staffs and nurses to give people flu shots around 300 per day.
• First of all, the price they charge to customer is lower than other traditional hospital. Second, they created children’s areas, adding televisions, videos, and coloring books to keep people happy while they are wait in line. These actions make customers feel at home, then they will think the company dose care about their customers, and they will keep coming back in the future.
• Advantages: it will save money on the maintenance and the shipping; it can also keep the vaccine inventory under
• Using personal information source: MinuteClinic hires professional staffs, such as the nurse practitioners and physician assistants who specialize in family health care, these professional staffs make the customers feel reliable.
• Creating a strong organizational image: manage the evidence: 1. MinuteClinic solved the problem happened in Minnesota in 2007, which was the vaccine shortage because of the flu, by using the hub-and-spoke approach for better inventory control. This approach helped every adults and Children got vaccinated in a very short time.
2. MinuteClinic charges lower price than traditional clinic to attract more customers.
• Engaging in post-purchase communication: MinuteClinic uses the Harris Interactive poll to contact with the customers after they visited the clinic. And according to the MinuteClinic …show more content…
So, MinuteClinic can use mass customization services to treat patients under some specific circumstances.
• MinuteClinic offered the shots in only eight MinuteClinic, in order to keep the inventory under control. All of people in Minnesota got vaccinated in a very short time, because of this decision. They also hired more staffs and nurses to give people flu shots around 300 per day.
• First of all, the price they charge to customer is lower than other traditional hospital. Second, they created children’s areas, adding televisions, videos, and coloring books to keep people happy while they are wait in line. These actions make customers feel at home, then they will think the company dose care about their customers, and they will keep coming back in the future.
• Advantages: it will save money on the maintenance and the shipping; it can also keep the vaccine inventory under