Milton S. Hershey founded in 1894 the biggest chocolate manufacturer in North America, Hershey’s (The Hershey, 2017). After selling candies in New York City, he decided to sell the company and start manufacturing chocolate (The Hershey, 2017). Before Milton manufactured chocolate to become as commercially mass production, milk chocolate was considerate as a luxury (Hershey’s Milk, n.d.). Milton was the first one to provide chocolate to average people, without paying for it as a luxury item (The Hershey, 2017). In 1907 the iconic Hershey’s Kiss chocolate was launched, it became so successful that 80 million units are produced daily to satisfy the worldwide demand (The Hershey, 2017). In 120 years, the company has produced more than 80 brands
